A Great Reading List For Any Tech Start-up

A Great Reading List For Any Tech Start-up

Are you the entrepreneur behind a new digital company? Knowledge is power in business, and in the rapidly evolving sector of technology, staying ahead is critical.

Develop a fresh perceptive with these motivational books to make sure you steer your start-up in the right direction. From how to create the optimum working environment for creative minds, to the world’s next consumer-changing trends, there’s a lot you don’t know yet about entrepreneurship and the tech industry…

Bold: How to Go Big, Create Wealth and Impact the World

A great read by Peter Diamandis and Steven Kotler, for business owners that are new to commerce or the tech industry. The first section gives you an incredible insight into how start-up companies are today going from ‘initial concept’ to ‘multi-million-pounds status’ quicker than ever, and how tech — like 3D printing and androids — might be influencing this trend.

As well as key insights from leading people in the field of business, the book shares various, actionable ways you can build your company, with tips on creating lucrative campaigns designed to rocket your start-up to the top. A must-read for the big dreamer.

The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future

A creation brought to you by the former executive editor of Wired magazine, Kevin Kelly. Enjoy a glimpse into the future of tech, looking at how gadgets and processes may transform over the next 30 years. The best part of The Inevitable is how it paints a picture of ways in which technological forces will overlap, mix and come to co-depend on each other — crucial to know if any of these trends relate to your business.

The book looks at both domestic and commercial trends — including VR and AI. How will changes impact on how we live, work and buy? If you wish to prep your company now for the customer of tomorrow, get ahead of the game with The Inevitable.

The Upstarts

Brad Stone’s piece of literature is very absorbing and difficult to put down. The best thing about this book is the incredibly detailed account of two global companies: Uber and Airbnb. Reading this book, you find out how these giants began and developed to become two of the most respected and innovative brands in the world.

How do people’s travel and accommodation choices change? Are they responsive to new companies or do new companies simply jump on a trend and an opening in the market? Learn about how you can change the world too with this extraordinary book. 

This article was written by Where The Trade Buys. This UK-based printing company employs more than 150 staff in its Sunderland and London bases and was established in 2010. Where The Trade Buys creates quality pvc banners and other premium print materials and services. 







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